THE OECS
STRONGER
TOGETHER
A VOLCANO HAS ERUPTED. HOW DO YOU MOBILIZE MILLIONS OF DOLLARS TO
SUPPORT THAT COMMUNITY? WE TOOK ON THE CHALLENGE.
When a crisis occurs, it’s natural to feel a sense of panic. Governments and major organizations don’t have that luxury. Here’s how we helped.
the challenge AND

the solution

The 2021 Eruption of La Soufrière in Saint Vincent left the island in disrepair.
WE WORKED WITH THE GLOBAL COALITION FOR SVG TO DEVELOP A COMPREHENSIVE COMMUNICATIONS STRATEGY, BRAND IDENTITY TOOLS AND CONTENT PROGRAM FOR THE STRONGER TOGETHER CAMPAIGN.
key

deliverables

OUR GOAL WAS TO INSPIRE HOPE IN THE PEOPLE OF ST. VINCENT, WHILE CREATING IN THE WIDER DIASPORA, A SENSE OF RESPONSIBILITY (AND URGENCY) TO SUPPORT THE ISLAND AND PEOPLE.
I. Communications Strategy Development
II.  Digital Content Development
III.  Website Design & Development
Other Services
BRAND IDENTITY DESIGN
VIDEO PRODUCTION
major

outcomes

$4.9 Million in cash and kind contributions

Engaged over 250,000 persons in the Caribbean and across the diaspora